Netzwirtschaft: An interview with Manuel König

Posted on July 19, 2017

Co-founder and Chief Strategy Officer at esome advertising, Manuel König, accounts for exclusive customer relations, the development of holistic media solutions as well as the internationalization of the company.

esome advertising is a unique specialist in Paid social Advertising in the DACH region, who operates in mediaplanning and mediabuying. Over 100 employees focus on mediaplanning within the social media channels. 

Esome provides a self-developed technology, ELI, a direct junction to the marketing APIs of Facebook, Instagram, Twitter and Tumblr. Furthermore the working structure at esome contributes to the fact that every Account Manager becomes a Paid Social Advertisting expert, as each one of them is responsible for planning, implementing and interpreting results of their customer's social media campaigns.

König sees prospective challenges in the fast moving digitalization, the stable and clear positioning of the company in comparision to media agencies, privacy policies, which could inhibit innovations and in staying agile while the company grows permanently.

How Manuel König likes to inform himself about specific topics, which expert he would like to work with for just one day or what he gets most upset about on the internet and a lot more you can read here. (Interview only available in German)

Your contact person

Kristin B.

Please contact us

Please fill out the form


By sending this form you transfer the data named above to the esome advertising technologies GmbH. This data will be used to get in touch with you and to handle your concern. Your data will be stored three months at the most unless you do not request its erasure or unless the establishment of a steady business relation requires the retention. Please approch in case you want to have your data deleted, corrected or reviewed. Learn more about privacy at esome here.

Fields marked with a (*) are mandatory

Thank you for your message, we'll get in touch as soon as possible!